A slot that goes empty without warning is never recovered. Online booking with a reminder is the one thing that measurably prevents it.
An empty slot is a perishable product. If half past eleven on Tuesday goes unsold, it doesn’t sell later: it is gone, and so is the rent and the wage for that half hour.
The paper diary and WhatsApp work until they don’t. Peak hour is exactly when you can’t answer the phone, and the message saying someone isn’t coming arrives too late to fill the gap.
We work with hairdressers and barbers, beauty and nail salons, physiotherapy and podiatry, dental practices, psychology and nutrition. The brief is almost never “a website”: it is stopping the diary from having holes in it.
An appointment isn’t booked against an abstract hour: it is booked against the real duration of a specific service with a specific person. That is the difference between a diary that adds up and one you rebuild by hand every morning.
A reminder isn’t a nicety: it is the one measure that reduces no-shows measurably, and it works because it carries a link to move the appointment in one tap instead of forcing a phone call.
Nobody wants to check two calendars. The site’s diary syncs with the calendar you already keep, and blocking runs both ways so nothing can be booked over something already taken.
The decision to try a new place is made comparing three browser tabs. The one that wins says the price, shows who will see you and explains what the session includes — not the one with the nicest photo.
Appointments by phone and WhatsApp, a shared paper diary, and roughly one session in eight going empty without enough warning to refill it. The brief was to stop losing those sessions without hiring someone to answer the phone.
Comerç package shape, plus monthly maintenance. Fixed quote in two working days
In this trade the delicate part isn’t the website: it is the data. We set it up so the diary doesn’t create a problem you didn’t have before.
If the reason for the appointment reveals health data — physiotherapy, podiatry, dental, psychology — the GDPR treats it as a special category, with a stricter lawful basis and more security obligations. In practice: the reason never travels in an email subject line or an SMS reminder.
Source: Regulation (EU) 2016/679, art. 9, and LO 3/2018 (LOPDGDD)
A practice or healthcare centre needs administrative authorisation and appears on the corresponding register. If your site says you are a healthcare centre, the authorisation number should be published and should be the one on record.
Source: RD 1277/2003, and your region’s healthcare authorisation rules
Healthcare advertising cannot promise outcomes or use testimonials implying an effectiveness that can’t be supported. That is why we don’t build “before and after” galleries on these sites without proper context.
Source: RD 1907/1996 on advertising with claimed health purposes
Premises open to the public in Catalonia must hold official complaint forms and say so visibly. On the website that is a notice and a link, not something buried in the footer.
Source: Decret 121/2013, Generalitat de Catalunya
Half an hour, in person in Barcelona or over video. You tell us about the business and we tell you whether we can help.
Within two working days you have the scope, the price and the date in writing. No small print.
You watch it happen at a real address from day one. Two rounds of changes included.
We publish it, show you how to run it, and stay on call. Or you take the keys and run it yourself.
The places where this has a version of its own. Not every Barcelona district: the ones where this trade’s problem changes shape.
If your question isn’t here, write to us and we’ll answer it. Contact
Yes, and most people do. A phone appointment goes into the same diary, so there aren’t two books to reconcile. What changes is that the hours you lose today because nobody can pick up at eleven now book themselves.
By email as standard, which costs nothing per message. SMS can be added and costs per send; WhatsApp requires the business API and approved templates, so we only build it when the volume justifies it. In all three, the reason for the visit never travels in the message.
On servers in the European Union, with the reason for the visit separated from the rest so a reminder can’t reveal health data. If yours is a healthcare centre, the clinical record stays in your practice software: the site stores the appointment, not the history.
One site, one diary per location, and each location gets its own page with its address, hours and team. What we don’t do is duplicate the same page with a different district name in it: that doesn’t rank, and it confuses the person searching.
Tell us how many of you there are and which services you offer. We’ll tell you what diary you need and what it costs, within 48 working hours.