Websites and apps for Sant Martí businesses
A district running at two speeds: technology offices in 22@ and long-standing workshops two streets away. Each is searched for differently.
Sant Martí is the district where a software company and a metal workshop share a block. That isn’t a curiosity: it means two businesses on the same street have customers with nothing in common, searching in opposite ways.
The 22@ one serves people who arrive by metro at nine and leave at six, and their search is a lunchtime, near-the-office search. The workshop next door takes jobs from across the city, and its search is by service, not by neighbourhood. Building the same website for both is the classic mistake here.
Two facts about the district
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The transformation of industrial Poblenou into the 22@ activity district began with a planning amendment approved in 2000, and still coexists with the older fabric of workshops.
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Sant Martí is, alongside the Eixample, one of Barcelona’s most populous districts, holding housing, offices and light industry at the same time.
Where we get around
- Rambla del Poblenou
- Mercat dels Encants
- Plaça de les Glòries
- Diagonal Mar
- Parc del Centre del Poblenou
- Sant Andreu Comtal station
What we build around here
Four trades that share a block in Sant Martí with problems that look nothing alike. That is why each has its own page.
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Neighbourhood retail and services
A shop on the Rambla del Poblenou sells to neighbours in the evening and to office workers at midday. Two peaks, and almost no shop has both properly set.
Everything we build for neighbourhood retail and services -
Firms and practices
Here a practice isn’t competing for the neighbour: it is competing to serve small technology companies, who buy differently and ask about working language first.
Everything we build for firms and practices -
Trades and workshops
A Poblenou workshop now has an office next door that needs fit-outs, maintenance and installations. It is the nearest customer and the one least likely to find them.
Everything we build for trades and workshops -
Salons and clinics
A practice here can fill the two o’clock slot with office workers — exactly the hour that goes dead in other neighbourhoods.
Everything we build for salons and clinics
Is your business in Sant Martí?
Tell us the street and what you sell. We’ll tell you what we’d do first and what it costs, with a fixed quote in 48 working hours.
- Or directly
- hola@appnweb.site
- Monday to Friday, 09:00 – 18:00 (CET)